British Arrows Awards, 2025. Campaign identity for the Walker Art Center's annual British Arrows Awards, developed to give the long-running program a distinctive local point of view. Connecting British cultural icons with Minnesota's State Fair tradition of butter sculpture, the campaign turns an unexpected cultural crossover into a recognizable system across advertising, social, print, and the live event. Art direction & design: Nazlı Ercan. Styling: Maria Erikson.

Alison O'Daniel: Are You Listening?, 2024. Visual identity for a Walker Art Center cinema program exploring sound, access, and communication. A modular typographic system inspired by open captions and split-flap displays translates these ideas into a flexible visual and motion language across campaign, digital, and screening applications. Art direction & design: Nazlı Ercan. Trailer editing: Justin Ayd.

Startup Yale, 2023. A flexible identity designed to unify Startup Yale across its conference experience. Inspired by the process of building startups from the ground up, modular blocks and a reconfigurable logotype create a recognizable system that can expand, contract, and adapt across digital, print, environmental, and event applications.

Biennale of Sydney, Ten Thousand Suns, 2023. Proposed identity direction for the 24th Biennale of Sydney, Ten Thousand Suns. Designed as a flexible system of type, color, and image that could give a large, multi-artist exhibition a distinct voice while adapting across institutional, editorial, digital, and public-facing applications.

Rivers Institute of Contemporary Art & Thought, 2022. Website for Rivers Institute for Contemporary Art & Thought. A modular system of colored blocks rearranges daily, creating an evolving visual identity that changes with each visit while structuring the institute’s programs, publications, and archive. With Eric Li and Scott Ponik.